DC Brands International Executive Bios

Richard Pearce, President and CEO

DC Brands International is serial entrepreneur Richard Pearce’s latest successful business venture. Pearce entered the lucrative energy drink industry after selling the last of his five previous companies. In the mid 1980s, Pearce founded Bay Area Cash Registers in Tampa, Florida, with an initial investment of $18,000. Four years later, he sold the business for more than $1 million and launched Cash Graf, a COMDEX “Best In Show” software package that included accounting, database, appointment scheduling and word processing programs. During this period, he also started and sold a clothing line called Refuze 2 Luz, which was sold in hundreds of stores across the United States. Soon after, Pearce sold the remaining percentage of Cash Graf to establish ClearPath Inc. dba ThermaProducts, Inc., the world’s first and only portable snow melting equipment. After several years of developing and marketing a variety of products and perfecting the manufacturing process, ThermaProducts became wildly successful throughout the snow belt of North America. The new-found success led Pearce to search for a fun and exciting endeavor that paralleled his personal interests. In 2002 DC Brands International was founded and launched with Dickens Energy Cider followed by Turn Left Energy Drink a few years later. Both products have been met with great success, with distribution channels spread throughout the country. Pearce credits his mantra of integrity, which he translates to simply—“doing the right thing especially when nobody is looking”—for his continued business achievements.

Jeremy Alcamo, Chief Procurement Officer

Alcamo has worked with DC Brands International since January 2005 but officially joined the team in October of 2006. As Chief Financial Officer, he oversees the company’s accounting functions as well as the production of Dickens Energy Cider and Turn Left Energy Drink. In this capacity, Alcamo assists in coordinating the manufacturing and shipping of the energy drinks in addition to the ordering and purchasing of point-of-sale materials. Prior to working at DC Brands, Alcamo worked for Colorado-based companies Avanti Petroleum; a franchisee of Total Petroleum convenience stores; and Palo Alto; a franchisee of Taco Bells, Pizza Huts and Kentucky Fried Chickens. He also worked with Richard Pearce previously at ThermaProducts, where he was responsible for the company’s accounting and product development. Alcamo is a graduate of Regis University and has a Bachelor’s degree in professional accounting and Business Administration.